The all new sales force automation (SFA) tool, Zendesk Sell enhances productivity, processes, and pipeline visibility for sales teams. Sell stems from Zendesk’s acquisition of FutureSimple Inc. in September 2018. It marks the first step in integrating the sales force automation software into the Zendesk family of products.
In addition to a new name and logo, Sell is launching with new core SFA capabilities added since the acquisition, including simplified collaboration via at-mentions, and customisable performance dashboards.
“Delivering a great customer experience is a team effort, requiring integrated tools,” said Matt Price, senior vice president and GM, Zendesk Sell. “But salespeople won’t use tools they hate. Zendesk Sell is a tool that salespeople love to use, which means better data and better decisions so the whole team hits their targets. And with the new integration with Support, every conversation with a customer is visible across the organization.”
“I find information from my sales reps in Zendesk Sell, and information from my support agents in Zendesk Support—those two solutions hold the keys to everything around here,” said Dave Savage, CEO of Mortgage Coach, which offers an online and mobile mortgage experience. “Now both teams have a holistic view of the customer from the solution they primarily work in.”
Sell is launched alongside Sunshine, Zendesk’s new CRM platform that enables businesses to connect and understand all their customer data, wherever it lives. Sell will be the first SFA to integrate with Sunshine, publishing key events from the sales timeline into Sunshine’s customer interaction history.
Sell is also launching with a new integration for Zendesk Support, giving support agents more context from the sales process and allowing them to notify sales of opportunities surfaced during a support conversation. Sell now offers the deepest SFA integration on the Zendesk Marketplace.