Realme, smartphone brand for the youth, has entered into an exclusive partnership with Reliance Digital for offline sales of their products. This initiative is a part of the brand’s commitment towards ‘Realme for every Indian’, bringing products packed with power and style closer to consumers.
Elated Madhav Sheth, Chief Executive Officer, Realme India, said, “With the Reliance Digital & MyJio partnership, we are proud to have offline touch points for the first time, delivering the same experience and welcoming customers to the Realme family. While the market responded well, we are expanding our sales channels to reach out to the growing demands which is a testimony to our approach ‘Realme for every Indian’ ”.
Realme products to be exclusively available offline at Reliance Digital & My Jio stores.
Speaking on this development, Brain Bade, CEO – Reliance Digital said, “With the addition of Realme to our portfolio, we will be enabling our consumers to experience conventional online brands at our stores complemented with high quality customer service.”
Further adding to this, Mr. Sheth added, “Through this offline sales partnership, we want to cater to the audience who have limited access to the online platform and want to experience, compare and understand the features and benefits before making a purchase decision.”
Realme in India adopted an online first approach. With overwhelming response from consumers towards Realme offerings, it becomes imperative for the company to expand offline sales route to reach out to more customers. In the first phase of the partnership, Realme smartphones will be available at more than 130 cities across Reliance Digital & My Jio stores pan India.